Plaid emerged with the mission of building the plumbing for the modern fintech era, creating a secure bridge between traditional bank accounts and new financial applications. Their journey started by solving the massive technical challenge of data connectivity, allowing consumers to easily link their financial data to the apps they love while giving developers a clean API to build upon.

The story of Plaid is one of empowerment for the entire fintech ecosystem, moving from a niche tool for developers to a ubiquitous layer of financial infrastructure. By prioritizing security and ease of use, Plaid has transformed how people interact with their money, fostering a new generation of financial services that are more accessible and personalized.

While Plaid handles the data connectivity layer, many of its partners rely on Stripe for payment execution or Wise for international money movement to complete their financial service stack.

Fintechs, apps needing bank connectivity, financial service builders.